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Posted by: In: Blog 04 Nov 2016 0 comments


When it comes to online competition, you’re one of millions of sites. So how do you get visitors, and more importantly, get found? Check out these five (5) simple steps to ensure your website is being found, ranking well and getting in front of your potential clients.

  1. Fresh Content. Think of content like bread. It lasts for a few days, and over time it starts to get stale. EMC recommends doing a “content sweep” yearly. This means retyping your main web pages with newer and trendier words, reviewing your target keywords, and ensuring your contact information is up to date. This will let Google know your still very relevant, and update your potential clients at the same time.
  1. Relevant Keywords. This is where research is key. You have to be in the mindset of a potential client who is searching the internet for an attorney. Attorneys may use the “correct or legal term” while someone searching may use an abbreviation or other similar words. Think of it this way: if someone is hurt, they aren’t going to necessary search personal injury attorney, they might search accident attorney, or car crash lawyer.
  1. Mobile Friendly. With more and more people needing content on the go, it’s important that your website displays perfectly on an array of devices such as Androids, iPhones, iPads and more. If the content isn’t easily accessible on a potential clients’ phone within 8 seconds, odds they’ve moved on to the next search result.
  1. Location, Location, Location. Local SEO is a huge, and often overlooked part of a website. When potential clients are on their phones, they often look at a map, or google to find something close. Appearing on numerous search engines, maps, and local directories is a must.
  1. Design. You want your clients to know your “with the times”. Your website should reflect your firm: up to date, professional, and well- laid out. First impressions matter, and you want your potential client to know they can trust you, without overwhelming you with information. 

These tips may seem easy, but to someone not well versed in marketing will see these tips as a challenge. Let the law firm marketing experts at EMC Advertising take away the stress of the ever-changing web world, and keep you being seen by potential clients. We’re here to help, so contact us now!


A Los Angeles federal judge gave preliminary approval for a $26.3 million dollar settlement for a class-action lawsuit against celebrity stylist Chaz Dean and marketer Guthy-Renker over Wen hair care products. This will now go to a U.S. District Court judge and if it is approved, roughly six million people may be awarded up to $20,000.

Read more…


A local Modesto woman was awarded over $70 million last night in St. Louis stemming from a Johnson & Johnson talcum powder claim. The woman, Deborah Giannecchini of Modesto, claimed Johnson & Johnson’s baby powder caused her 2012 diagnosis of ovarian cancer.

At EMC Advertising we are experts in law firm marketing. For the past year we have been running successful talcum powder campaigns, generating successful cases for our clients for the Johnson & Johnson talcum powder mass tort cases. Read more…

Posted by: In: Blog 24 Oct 2016 0 comments


We highly recommend to our law firms they have both a PPC (Pay-Per-Click) campaign and a landing page, which is a great way to drive potential clients to your website. But simply creating a campaign and a landing page isn’t always enough. You need the experts in law firm marketing at EMC Advertising to help get those leads to convert into potential clients.  Read more…

Posted by: In: Blog 18 Oct 2016 0 comments

Want more mass tort cases?

The key to generating more quality mass tort cases today is to craft a campaign that conveys the right message to the right people at the right time. When you choose EMC Advertising to handle your next Mass Tort advertising campaign, you get proven commercials that compel the right viewer to call. Whether you’re targeting cases for IVC Filters, Talcum Powder, Proton Pump Inhibitors, Taxotere, or any new project, count on our experience to deliver a high conversion of calls to cases. Read more…

Posted by: In: Blog, Latest News 10 Jun 2014 0 comments Tags:

Please allow us to tell you about our law firm.

Since 1922, the personal injury attorneys at Handler Henning & Rosenberg have been helping seriously injured people throughout Central Pennsylvania. With offices located in Harrisburg, Lancaster, York, Hanover, and Carlisle, we are dedicated to educating people about their legal rights.

Our attorneys have over 100 years of experience representing clients in all types of personal injury claims including:  car accident injuriesworkers’ compensation claimsmedical malpracticeproduct liabilityasbestos exposuredog bitestrucking accident injuriesmotorcycle accident injuriesdrug side effectssocial security disability, and premises liability cases and many others.

Our success as trial attorneys and highly skilled negotiators has earned Handler Henning & Rosenberg an enviable reputation. That reputation is built on meticulous preparation, dedication to each of our individual clients, and demonstrated results. As attorneys at Handler Henning and Rosenberg, we pride ourselves on staying on top of trends and developments in the law for the benefit of our clients.

In addition, we believe in giving our clients personal attention. We will meet with you at any one of our offices, at your home, or even at the hospital, if necessary. We have a dedicated staff of attorneys and case managers who are here to speak to and meet with our clients to explain their legal rights and options. Our attorneys will be straightforward with you and tell you the truth about your claim. That is why we offer free consultations to review and answer any questions that you have about your case.

HHR Law Firm

Gary Logsdon & Associates is a firm of trial lawyers focusing on the areas of accident, personal injury, insurance claims, and trucking accidents.  The attorneys at Gary Logsdon & Associates excel at strategically preparing YOUR case for trial, trying cases and in generating creative solutions to complex legal disputes.  Our lawyers at Gary Logsdon & Associates have the experience, resources, and track record to obtain great results for people, families, and small businesses in Bowling Green, Leitchfield, Glasgow, Morgantown, and Franklin, KY. When people hire attorneys from our law firm to pursue an accident, personal injury or estate matter, they hire an exceptional team of lawyers.  The attorneys at Gary Logsdon & Associates bring together varied skills, experiences, cultures and backgrounds.  Our attorneys have distinguished themselves through academic achievement in law school; excellence in the courtroom; and have diverse experiences from large international firms to personal injury firms at a local level.  Our Firm aspires to be the very best trial attorneys in the State and with an affinity for success in mind, our lawyers endeavor to get the best possible outcome for clients on each and every case. Although our attorneys are well-rounded, Gary Logsdon & Associates is as local to Bowling Green, Leitchfield, Glasgow, Morgantown, and Franklin County’s as it gets.  The Logsdon name has a rich history in Brownsville, Kentucky and have been a staple in the community for over 100 years.  We cherish the traditions and respect the values of the people and communities in Brownsville, Kentucky and are driven every day to hold wrongdoers and their insurance companies responsible through our civil justice system. www.garylogsdonlaw.com

EMC Advertising Launches... "Gary Logsdon & Associates" out of Brownville, KY

EMC Advertising Launches… “Gary Logsdon & Associates” out of Brownville, KY

Mr. Sears and Mr. Crawford graduated from the University of Houston Law Center in 1991. Immediately thereafter, both attorneys began their careers at insurance defense firms representing corporations and insurance companies in lawsuits filed by plaintiffs. Both attorneys left the defense side of the practice between the 2nd & 3rd year and began representing plaintiffs in serious personal injury and other matters.   SEARS CRAWFORD, L.L.P. was formed to represent primarily plaintiffs in serious personal injury, legal malpractice, medical malpractice,  and other matters. We currently handle the following types of cases: Personal Injury, Legal Malpractice, Medical Malpractice, Commercial Litigation, Premises Liability, Products Liability, Employment Discrimination and other significant cases (see “Areas of Practice” page),  SEARS CRAWFORD, L.L.P. has approximately 40 years of trial experience, zealously and successfully representing clients in Texas and throughout the Country. We handle all of our clients needs with an extremely caring, professional and hard- working support staff and provide bilingual support to assist our Spanish speaking clients.


In the  open courts provision of the constitution and your right to Trial by Jury. We believe that corporations should not put profit before people and should be held accountable when they do. We represent clients on contingency fees, because we believe in fighting for people that would otherwise have no recourse or ability to seek justice. We believe any lawyer who violates ethical duties to clients should be held accountable and that SEARS CRAWFORD, L.L.P. can improve the perception of attorneys and the faith in our legal system, one lawyer and one case at a time.

EMC Advertising Launches... "Sears Crawford Attorneys at Law" out of Houston, Texas!

EMC Advertising Launches… “Sears Crawford Attorneys at Law” out of Houston, Texas!

Posted by: In: Blog, Latest News 06 Jan 2014 0 comments

At EMC Advertising, all we do is legal marketing. Scott Jensen, the founder of EMC Advertising has been helping law firms grow their practices since 1990. Generating quality calls and cases in today’s ever increasingly competitive market is what law firms expect from us.

Law Firm Marketing | Legal Marketing | Marketing, Consultation | EMC Advertising

Law Firm Marketing | Legal Marketing | Marketing, Consultation | EMC Advertising

EMC Advertising is a full service advertising agency providing Television Commercials for lawyers, Radio Campaigns, Media Buying, Law Firm Web sites, Legal Brochures, Direct Mail, Public Relations and more. We will help your law firm with every aspect of the growth of your practice.

Contact us today to discuss how we can get your law firm the calls that lead to cases.

Posted by: In: Blog, Latest News 24 Dec 2013 0 comments Tags:

Your Google+ page connects you with customers, whether they’re looking for you on Search, Maps, Google+ or mobile devices. Best of all, it’s free. Really, we mean it. Give customers the right info at the right time, whether that be driving directions to your business in Maps, hours of operations in Search or a phone number they can click to call you on mobile phones. Your Google+ page helps you build a loyal fan base. Your customers can show their appreciation with ratings and reviews, use the +1 button to endorse your content, and re-share your posts across the web.

Did you know 97% of consumers search for local businesses online. Your local Google+ page connects you with customers on Search, Maps and Google+, no matter what device they are using.